Tag Archives: internet

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Hey Internet, Help Us Name Our Baby!

My familyFive years ago, I used a Google Form to ask friends, family, and random readers of my blog to help us pick a name for our first-born child. Before I knew it, it was picked up by some other blogs, then news sites, then suddenly I was doing radio and TV interviews. We ended up with over 10,000 votes from all around the world.  Two months later our daughter was born, and the Internet had helped us pick the perfect name – Athena.

While it was certainly fun to be on TV and show off Google Forms, the best part of the experience was seeing all the great positive energy my little baby name project created.  People seemed to really enjoy this story of a geeky Googler asking the Internet to help name his kid, and were excited to vote, discuss suggestions, and pass the story on.

We are expecting again and we’d like to harness some of that positive energy for something more meaningful.  We are raising money for Save the Children so we can bring our new son into the world while helping kids around the world.

My wife and I (along with some other Googlers) have pledged to donate $1 for each vote –   see details in the FAQ.  For $1, Save the Children can provide one complete polio vaccination course for a child.  Just by voting, you will be helping a child in need.  If you would like to join us and donate $1 of your own, please go to this OneToday campaign.  Google OneToday makes donating to a good cause easy and fun.

If you’d like to help us name our baby and support a great charity at the same time, please vote on the Google Form (see below).  If you want to follow the votes and find out which name ends up on top, please go to my blog or follow me on Google+ or Twitter.

And if you ever need to name a baby of your own, I highly recommend Google Forms.  Setting up a form or survey is easy, and the results are automatically put into a spreadsheet for you as they come in.

Questions?  See the FAQ post or leave a comment below.

Three Ways Sites Can Track Visitors Without Cookies, Part 2

In part 1, I wrote about the EFF’s Panopticlick project and the implications for anonymity. I’ve got two more methods up my sleeve.

2. Use the cache.

Cookies aren’t the only thing your browser downloads and keeps around, and for good reason. Logos and other images with stable filenames don’t tend to change very often, so instead of re-downloading them each time you revisit a site your browser caches them on disk. Other external files like Javascript can also be cached. This makes surfing the web a lot faster for everyone.

Any time someone is able to send you a file that sticks around, though, they’ve got a way to figure out if you’ve been there before. And as Josh Duck outlined in his blog post, Abusing the Cache: Tracking Users without Cookies, it’s not too tough to embed a tracking code to track your user sessions whether or not you clear your cookies.

This isn’t too terrible – users can always clean their cache, and this is generally most useful for tracking individual users visits to a single site. If you could convince enough site owners to add your widget to their site, though, you might be able to get more interesting data.

3. Check which links the user has visited.

This isn’t a new technique, at least by web standards, you can see examples as early as 2006 by Jeremiah Grossman. CSS gives you the ability to set up custom styles for links – the default style, the style when the user hovers or clicks, and most importantly for this hack the style after the user has visited the link. Browsers styled visited links differently even back in the ancient days of the web, turning blue link text to purple to help you navigate.

Any site can create a list of links to other sites and, with a bit of Javascript, tell if you’ve visited those sites in the recent past. The list of links can be hidden from the users view, so they might not even notice what’s going on. Spyjax is one example implementation with source code.

This is limited since you have to explicitly check for each potentially-visited site. So you might be able to check to see if they’ve been to Facebook, but not get the list of every social networking site they’ve ever been to. On the other hand with browsers like Chrome and Firefox getting faster all the time, checking lots of links by brute force is more possible. Users can always limit or clear their browsing history to make this technique less effective.

Should I panic yet?

Not quite, but it’s always a good idea to be on the lookout for things that undermine the assumptions of privacy and anonymity that people tend to have while surfing the web.

We’ve looked at clever ways to track a user from visit to visit, from site to site, and to get information about other sites they’ve visited. But each can be defeated, so if you want more anonymity you can still have it. To be honest I worry more about malware stealing passwords, phishing sites tricking people into giving away bank account info, and companies that have lots of sensitive info being hacked or ordered to divulge info by government. None of those problems rely on new Javascript hacks or can be fixed by clearing the browser cache.

Found a new clever hack for tracking users? Got even more important privacy concerns that I missed? Please post in the comments below.

Three Ways Sites Can Track Visitors Without Cookies

There’s an old joke about the Internet that’s important for two reasons. First the joke:

On the internet, nobody knows you're a dog

It’s important because it illustrates a key cultural and technological underpinning of the Internet: anonymity. The second reason it’s important is that it’s so old, printed in the New Yorker in 1993, which is basically old testament times in Internet years. So for decades, the web has allowed people to browse without telling or proving who they are. Though many sites would love if you created an account and logged in, the vast majority are perfectly happy to serve up pages to you without even knowing if you’re a person or a dog.

But there are many reasons to want to track a user from page to page or from site to site, and there are various ways to do it. The most common way involves cookies. Web developers need a way to create user sessions or else things users like (shopping carts, preferences, the ability to update your profile picture) are impossible to implement.

Cookies are pretty well understood, and users can turn them off or clear them out if they really want. Google Chrome, for example, has “Incognito Mode” which allows you to surf without saving cookies, history, etc. from session to session. Even with cookies off, though, maintaining a user session within a particular site by passing around a session id isn’t too hard. It’s trivial to do in PHP for example.

Most users are pretty comfortable with this state of affairs – Facebook knows who I am because I logged in, but I trust them. Amazon knows who I am but that’s cool because I’m shopping. Some other site doesn’t know who I am, but it knows that I’m the same person who clicked on the widget to change the language a couple minutes ago.

People start getting uncomfortable when you start tracking them across sites. People become even more uncomfortable when they no longer have control over their anonymity. Three recent techniques violate both of those comfort zones in limited ways.

1. The EFF’s Panopticlick project.

Follow the link above and click the “test me” button. Is your browser silently betraying you? This is a very clever hack based on the fact that browsers almost always send some information to web servers in http headers (the user agent, what type of content the browser is willing to accept, etc.). People have been misusing user agent headers to try to get Javascript working in multiple browsers for years. Panopticlick also checks for available plugins and fonts. Adding all this data up there’s enough variability from one browser to the next that you can apparently reliably identify individuals. The EFF has a great post on the information theory behind the project.

This doesn’t mean sites will know who you are, but they could use this information to know that you visited web page A, B and C whether or not you want them too. An ad network could use this info to track you across many sites. An unscrupulous site could sell this info, giving your browsing history away for cash, and if you log into a site that has personally-identifying info about you (email, shipping addresses, etc.) the history could potentially be tied back to a person.

Next post, I’ll talk about another way to track users without cookies and a way for a site to tell if you’ve visited other sites in the past. I’ll also tell you why you shouldn’t panic, though I admit a better writer would have told you that first.